
Lubbock Live Festival prides itself on the many opportunities that we provide for the arts in Lubbock and the artists who inhabit our city.
$30,000 Donated to Arts programs in LBK
Since our first festival in 2021, we have donated $30,000 to various local arts programs. Giving back to our arts community is an integral part of our organization's mission. We understand that the arts are an essential part of every community. The arts bring people together, from visual art showcases to contracting murals on buildings, from live music at a local restaurant to an all-day festival, from dance recitals to full ballets, and so on. The donations we have provided for our community have been vital in helping to support these programs with their yearly funding.
$45,000 Paid to local Artists
Along with the donations to our beneficiaries over the years, we have also made it a point to pay our artists for their time and expertise. Every single artist deserves to be fairly compensated for their work. Working only for exposure is not something we believe in. Since year one, we have paid local artists a sum total of $45,000 for services rendered, not including out-of-town acts. Monetary support for local artists shows them that they are valued in our community and makes them want to continue to be based in Lubbock.
$79,000 Paid to Local Businesses
Festivals typically generate widespread revenue for local businesses of all sorts. Examples include security companies, print shops, sound production companies, local restaurants and food trucks, hotels, airports, and many more. Over the last four years, Lubbock Live has brought in an estimated $79,000 in revenue to local businesses and the city of Lubbock.
A study by Americans for the Arts showed that in 2017, 46.6 billion dollars of the Gross Domestic Product was attributed to the arts. On top of this, the government receives 27.5 billion in revenue each year as a result of the economic activity of nonprofit arts organizations and their audiences. Another example of the economic impact of a festival on a city comes from the Austin American-Statesman. In 2022, they reported that the Austin City Limits festival had a $369 million economic impact on the city of Austin since 2021. Furthermore, since 2006, ACL has generated more than 2.6 billion in revenue for the town, which would be the equivalent of retaining 28,204 jobs for Austin employees. With time and support, we believe that Lubbock Live will be able to continue to see rising numbers in revenue and jobs for the city of Lubbock and its citizens.

Lubbock Lives Total Economic Impact
Kudos to Jeremy on his vision and implementation of “Lubbock Live”! What a brilliant way to bring the music/arts community together on a yearly basis. I was invited to perform on one of the many stages and truly enjoyed the whole experience! It was run with perfection. Thanks Lubbock Live!!!
-Calistro Junior Vasquez, Singer/Songwriter/Performer
“Lubbock Live is hands down my favorite show of the year. I don’t book anything else until I know the date. It’s always a great time—the crew is awesome, the tech is spot-on, and it’s one of the places in West Texas where I feel like my music really matters.”
-Russell Joe Thompson, Musician
“Lubbock Live is awesome because it is another incredible event in Lubbock, where you can celebrate the music and arts!”
-Yvonne Razc-Key, Ballet Lubbock
“Lubbock Live is everything that’s right about local music and community in the 806. The epitome of just-wanna-good-time. Jeremy cares about the experience for the musicians and vendors as much as the people just coming to enjoy themselves. Big win for the LBK.”
-Aaron Parrish, Fellow American
“I am a member of Flatlands Dance Theatre, a contemporary dance company here in Lubbock. We have performed a few times at Lubbock Live and I have loved to be part of the artsy, collaborative vibe! I love the interchange that happens live between a performance artist and their audience. I personally love bringing something a little odd or quirky to the stage. One year we danced with huge stretchy bands and another year with books. That’s what it’s all about. Artists being able to bring their unique voices and together help create the artistic voice of Lubbock. Oh, and Lubbock Live shirts are my favorite!”
-Rachel Ure, Flatlands Dance Theater
“Lubbock Live is an incredible celebration of local talent and creativity. As aerial performers, we were honored to share the stage with so many amazing artists. The festival highlights the diversity of Lubbock’s music and art scene by showcasing local talent and small businesses. Events like this are vital to growing and sustaining the arts in our city by providing opportunities for local talent and small businesses like ours to shine.”
-Belem Patton, Owner of Aerial Atmosphere